Our Team

Key areas: Analyst Relations, Competitive analysis, Positioning
Charge rate: Director

Patrick has over 30 years experience working in the enterprise software industry, with a career spanning many roles in organisations as diverse as fledgeling start-ups to the biggest multinationals.

Having worked for many years with global brand messaging and product positioning, Patrick offers broad product marketing expertise. He is able to advise and support both strategic and tactical activities, including processes for ongoing competitive analysis, customer insight, value proposition creation, content management, and sales enablement.

A specialist in analyst relations, Patrick has extensive experience driving analyst program strategy and execution. He has project-managed numerous large-scale report engagements with Gartner and Forrester, amongst others, successfully securing (and retaining) 'leader-of-leaders' rankings.

Patrick can help you build a successful approach that will ensure your organization remains front-of-mind with influential industry analyst firms. He can also offer practical advice and support at all stages of the analyst report engagement process, thus delivering submissions of the highest relevance and quality to ensure the best possible rankings.